Our marketplace will be a vital part of any
brand's marketing strategy
We empower Brands with the
ability to re-decision their marketing message
multiple times within a single experience, based on consumers
ever changing context
Assisting Choice
Brands can deliver the 'right shade' of the
'right message' to the
'right consumer' at the
'right time' on our marketplace
Brands have the option to 'individualize' their
message as consumers transit between decision states
Message Matching
We enable Brands to leverage incisive consumer reach rather than
mass market efforts to
build authentic consumer connect
Intelligent algorithm senses consumer mindset and positions the
right message to plug-in the right product at the time of
consumer decision
Atomic Personalization
Our marketplace allows Brands to
deliver individualised marketing content dynamically
at different point of decision making
Bespoke creative content and treatment for consumers
amplify brand positioning and differentiation
Tradeoffs beyond price play
We enable Brands to
shape consumer decision matrix beyond obvious
price play
Our decision market place
enables consumers to evaluate tradeoffs
on multiple criteria than a blanket price approach
Trend spotting
Brands can use our marketplace for
spotting underlying market shifts and emerging
trends
Brands can easily
measure impact of new information on individual
market decisions and align their marketing strategy and product
mix accordingly
Post Decision Analysis
Brands can use our marketplace to minimize buyers regret and
form lasting consumer relationships
Brands can
discern changes in consumer happiness during
and post sales cycle